Navigating the wide range of hair types — from straight to wavy or curly — can be confusing. For example, individual members of one family can have different hair textures and curl patterns, which makes buying products even more difficult.

Our innovative patented system for thickening and gelling ingredients offers an infinite number of customized rheological and sensory properties. Our products are used in hair care formulations with flexibility to create customized solutions for various hair types and textures. We offer silicone free alternatives that have been tested in formulations against market leading commercial benchmarks.